The New Entrepreneur

The earth has been sending humanity all sorts of warning signals for the last hundred years. The impact of our modern, heavily carbon-based capitalist economies has been leaving traces on earth for a really long time, but really few have been paying attention. Most folks are very far removed from nature, so you might not see first-hand the glaciers disappearing, the ocean ecosystems being massive disrupted, insect populations massively dying, and sea-level rise threatening the poorest and the richest nations of the world. And that is only a few things going massively wrong.

However, in the next two decades, in most of our lifetimes, the massive damage that humans inflicted on the planet will become painfully obvious to all. And most of us will enter a period of grief that humanity has never experienced before. Because even if we stop carbon dioxide emissions completely, a destructive process has been set in motion that is practically impossible to reverse at this time. And we will all wonder how we missed paying attention to such an important thing – our own survival.

Millions of years ago, when C02 levels in the atmosphere was as high as today, a massive extinction event destroyed 90% of life on earth.

Some will be able to say that they at least tried to change the course of things. Most will not be able to point to a single thing they did. In such a world, we will need new leaders to point the way. And as in most inflections points of the world, entrepreneurs have shown the way.

Today, an entrepreneur is essentially a machine to make money. If the future, an entrepreneur will be a person who changes the behavior of humanity, for the better. The existing definition of what an entrepreneur is has to change, and very quickly, from someone focused on money, towards humanity and changing behavior.

We are counting on entrepreneurs to solve the massive set of problems that humanity is facing now, and in the future.

It is a pretty sad state of affairs when even if you as an employee are looking to be employed in a company lead by the new entrepreneurs. They are very hard to find.

Where are the new entrepreneurs?